Jun 21, 2019 | Blog, Media Training, Media Training Tips
Do you find yourself getting off track during news or on-camera interviews? Or even worse, are you discovering that what you believed to be your best quotes were not used at all? While recently on assignment for NBC News. one of my interviewees was disappointed with...
Feb 6, 2019 | Blog, Media Training, Media Training Tips
Of all the questions I get as a media trainer, tips for dealing with bad or negative media attention is in the top three. In this hyper-aware media and social media world, just about any company or organization should be prepared to deal with negative attention, as...
Sep 24, 2018 | Blog, Media Training, Media Training Tips, Video Production
The backdrop looks great. The lighting is near perfect. Audio is good. We are rolling! But wait, what is this? We have a bad interview. He is not speaking in complete thoughts. His energy is awful. None of this interview is usable. S***! Now what? The very best...
May 7, 2018 | Blog, Media Training, Media Training Tips
It’s probably easier to tear apart interviews gone bad. As a media trainer, I’ve done plenty of that over the years. But did you catch the NBC News interview with Uber CEO Dara Khosrowshahi? At the time, it was an exclusive with the new CEO and he was...
Mar 6, 2018 | Blog, Media Training, Media Training Tips
“Fake News!’ is all the rage. Everyone seems to be doing it, especially those caught in the media cross hairs with no where else to go. That was certainly the case for Rep. Claudia Tenney, Republican from New York. Following the horrific mass school...
Oct 10, 2017 | Blog, Media Training, Media Training Tips
Most freelance news media assignments I cover are interesting but some are true learning experiences. That was certainly the case when I recently interviewed one of the worlds leading experts on Facebook. Dennis Yu with Blitz Metrics is now the “go to”...