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Lessons In News Interviews Gone Right: Setting The Right Tone

May 7, 2018 | Blog, Media Training, Media Training Tips

It’s probably easier to tear apart  interviews gone bad. As a media trainer, I’ve done plenty of that over the years. But did you catch the NBC News interview with Uber CEO Dara Khosrowshahi? At the time, it was an exclusive with the new CEO and he was...

Top Three Mistakes When Pitching News Media

Jun 8, 2017 | Blog, Media Training, Media Training Tips

Twice over the past month I’ve spoken to business groups about the news media and both times we ended up with a large chunk of time focused on pitching stories-best practices, do’s and don’t, etc. Additionally, as a freelance TV journalist, my email...

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